Sunday 20 September 2009

How can EF increase profit

When we consider about profit that really make me have to think about the formula : profit = total revenue - total cost .So to help EF to increase their profit we should consider as these two sides either increase total revenue or reduce the total cost .

Firstly let's say how to help EF increase their revenue, well there really are plenty of methods for increasing revenue.But in EF's case to expend the size of the business and the schools is quite important. Because EF is known as an international language school ,But actually it is a business on Education .And it is really a successful business cause it already become the No.1 language school all over the world .So which means the brand is famous enough to attract high quantity of demand .And why I said to expand the size of the schools is very important? Cause according my own experience to study in EF(when am in language cause I think the school is overcrowded especially in the summer time and I do not know others but in Oxford it is really too many people ~ )So I suppose that is really reduce our quality of life here therefore if EF wants a good reputation of this point they have to expand the size of school and it is better for get more students as well .So more space more services .
And the other importance is cause EF is dealing with international students so what they hope is the exchange rate can be cheaper ,therefore more students will come to study~ so their revenue will boom! Also the advertisements are quite significant for EF but I think EF's AD are perfect very attractive ~so which is good .And also I believe that is EF could offer more promotion the situation will be better .For example just say 1 more month course get 10% discounts.That is quite encouraging :P or to say if you study a 3 months course then the school will take you to travel to somewhere ,such as France...etc.. While anyway to increase the total revenue they have to attract more students more demand . And also they should try to find more investment as well.
And one thing I have to say it is now there are many competitors exist.EF should has some USP such as some special services or offer more language courses and more choice of languages Chinese, Japanese Spanish etc.But they already have their chain in nearly every countries which is very advance benifit~

OKAY then let us think about how to reduce the cost as well.First they could to reduce the labour cost I mean the better way to employ people for EF is to employ the students who wants to find a part-time job casue the wages will be much cheaper than the full time workers.And secondly redcue waste and they could buy the mass- products by much cheaper price but for a big amount.That is can help to reduce the cost as well.And dont rent the land in a central area otherwise it will be too expensive!

Over all there is just my personal views :P hopes it can help~

8 comments:

Chelsea said...

Well, I am absolutely agree with this article, because EF is a really good system for study, for example I study here on a A level programme and I see a high quality of teaching here. Also I agree that EF can make a really good profit every year more and more, if they do a lot of advertising on TV channels, they will have a good profit and will become more popular in many other countries. Many people in the world know about EF, but personally I think that EF have to try to put their advertising on TV, because advertising on TV is the most beneficial thing in business.

xiaoxiao said...

nice post。

xiaoxiao said...

hahahahahahahaha··········

SIYI said...

To Chelsea:

Yap~ you r right .Thank you for your support! :P But we have to consider what like lots of advertisments especially on the TV channels will increase our costs .Otherwise we still cant get more profit .

Uhhhhhhhh~~So the answer is Business is really difficult!!!!

SIYI said...

To xiaoxiao :



Thanks la~~

白痴 死了 你 = =

Smbd said...

oooor they may,for example, introduce new points in studying contracts and make people to buy books more expensive compared to shops and therefore make profit or as a demand for their study tends to be inelastic(or it is not?)due to great branding and advertising, they may simply rise price and expect higher profits.

Kristian Tveit Diskerud said...

You have many good sugestions here !

But, EF allredy give students the opportunity to work for them during the summer. ;)

Di said...

mm your main idea is to reduce quality and make more quantity for rooms, tv and so on? A lot of students will come to EF and they will be every where?
It's politics of USSR 50-70 years More buildings and low quantity... No nO No.Teachers become confused and it's will be big hall..