marketing plan about the lapdesk

Because of Wendy drop business studies . So I have to do her job now !! Thanks Wendy~!!! Okay anyway~

The marketing plan :

If we have 25ooo pounds ,Firstly we should spend a lot about marketing for advertise our proudcts such as TV advertisement or....Though by segmenting the market in lifestyle ,it is believed that the students would be our main group of consumer since there are always not really enough writing space in the lecture and they are only ones who need to take notes everyday .However I don't really think most of them are willing to purchase the lapdesk according to their income but it will be totally different if we sell to their schools it will become an USP.so this is a good way make our price cheaper and sale more products.And in addition we could try to re-design our product maybe to combine the product to one for laptop .That may be a good idea and it will expand our market.So obviously that need some cost.

To sum up a big proportion of the 25000pounds will be used to identify anticipate and satisfy our targeted customers .

uhhhhhhhhhh... that is enough I think .